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    Centum Digitalizes Real Estate Sector

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    Report: High Demand for Luxury Houses in Nairobi Fueling Increase in Prices

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Kenyan Business Feed
  • Home
  • News
    ‘High-Speed Starlink internet now available in Africa” – Elon Musk

    ‘High-Speed Starlink internet now available in Africa” – Elon Musk

    Geothermal Development Company gets ISO 9001:2015 certification

    Renewable Energy: GDC to add 49 MW to the National Grid

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    East African Community receives a boost

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    Ksh 41 Million up for grab as KBL unveils Tekeleza Teketeke campaign

    NMS postpones third test runs for newly constructed Green Park Bus Terminal

    White elephant: The Nairobi Greenpark bus terminus to remain shut

    Police Officer Wants Safaricom, Airtel to Refund His Sh600K Swindled in Sim Swap

    Police Officer Wants Safaricom, Airtel to Refund His Sh600K Swindled in Sim Swap

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    Kenya Bets on International Meetings to Sell Leisure

    Absa Earns Global Recognition for its energy and water efficiency investments

    Absa Earns Global Recognition for its energy and water efficiency investments

    Metropolitan National Sacco rebrands, announces dividends

    How to get a loan quickly from Metropolitan National Sacco

  • Markets
    South Africa’s wine Industry where Challenges are Solved with Technology

    South Africa’s wine Industry where Challenges are Solved with Technology

    Kenya to import maize from outside EAC to mitigate shortage

    Kenya to import maize from outside EAC to mitigate shortage

    Twiga Invests Ksh 1 billion To Scale Access To Affordable, High Quality Produce In Kenya

    Twiga Invests Ksh 1 billion To Scale Access To Affordable, High Quality Produce In Kenya

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    CMA Issues Licenses Three Fund Managers

    CCI Global to occupy largest contact centre in Kenya at Tatu City

    CCI Global to occupy largest contact centre in Kenya at Tatu City

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    CMA licenses two Online Forex Trading Intermediaries

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    CMA licenses Embu Coffee Farmers Marketing Agency

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    Centum Digitalizes Real Estate Sector

    Superior Homes Launches Reward Program for Investors

    Superior Homes Launches Reward Program for Investors

    Report: High Demand for Luxury Houses in Nairobi Fueling  Increase in Prices

    Report: High Demand for Luxury Houses in Nairobi Fueling Increase in Prices

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    Regional property summit kicks off in Nairobi

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    Five Reasons Why Real Estate Increases in Value

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    Optiven Foundation Launches TVET Sponsorship Program

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    How Optiven is making it Easy for Kenyans to Own Transformed Land for their Dream Homes

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    International Firm to help Kenyans Buy Property in The UK

    Centum’s Tribus To Invest Sh137 Million On 10 Youth Employment Centres

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  • Tech
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    Meet The Richest Man Who Can Fund Kenya’s Budget Alone for 10years

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    Putin spokesman refuses to rule out use of nuclear weapons if Russia faced an ‘existential threat’

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    Copyright Bill: Why You May not Be Able to Watch EPL, UEFA in Kenya

    Copyright Bill: Why You May not Be Able to Watch EPL, UEFA in Kenya

  • KBF
    • All
    • Agribusiness
    • Banking
    • Insurance
    • Manufacturing
    • Opinion
    2022 Samsung TVs Lineup Earn Carbon Reduction Certification

    2022 Samsung TVs Lineup Earn Carbon Reduction Certification

    KCB Sustainability Efforts Win Global Award

    Russo Replaces Joshua Oigara as KCB CEO

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    Absa Earns Global Recognition for its energy and water efficiency investments

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Home African

Edelman Completes Buyout Of Gina Din PR Firm

by Montui
February 13, 2020
in African
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Global public relations firm, Edelman, has extended its footprint in Africa following the buyout of local company Gina Din Corporate Communications.

The Nairobi-based office will be the second one in the continent after setting up in South Africa four years ago, with plans to expand to West Africa underway.

“Over the last two years alone, Edelman has worked in more than 30 countries across Africa and has developed valued relationships with partners,” the firm said in a statement on Wednesday.

“The launch of the Kenya office will now give Edelman a base of nearly 100 specialists across the continent.” 

Edelman said the Kenyan office will be headed by Jordan Rittenberry, CEO of Edelman Africa, who will oversee both operations in Nairobi and Johannesburg.

Gina Din Kariuki, who founded the company named after her in 1997, will serve as the advisor to Edelman across Africa.

Announcing the acquisition, Edelman Europe, Middle East and Africa president and CEO Ed Williams said a combination of high-calibre local talent, its global specialists, and operating scale will be a compelling offer.

“Edelman’s experience working across the African continent over the past six years has reinforced the scale of the opportunity. Fast growing brands and companies, talented and dynamic local market staff and a communications and marketing sector gathering pace. We have acquired our trusted local market partner in Nairobi to expand our operations and offer to clients – global and domestic,” Mr Williams said.

Ms Kariuki said the sale of her company was “a natural progression” having partnered with Edelman for the past three years.

“Like Edelman, Gina Din Corporate Communications is a family-run business and, as such, is firmly rooted in its values. The relationship we have fostered with Edelman over the course of the past three years is one based on our mutual belief in the power of collaboration to deliver top-quality services that meet our clients’ needs,” she said.

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Mr Rittenberry said the choice was Gina Din was an easy pick.

“Having partnered with them for several years, this move enables our clients to have real impact in the region. With a deep network of partners and affiliates across the continent, we understand how important it is to have local market presence,” he said.

“Our entry into Kenya is a natural next step in realising our ambition in Africa and we have our sights set on further growth into West Africa soon.” 

Edelman has operations across the world with over 60 offices in Canada, United States, Latin America, Europe, Middle East and Africa, as well as in Asian Pacific.

The entry of Edelman adds to the increasing number of international-affiliated advertising, marketing and public relations brands in the country that include Ogilvy, International Management Group (IMG) and Engage Burson-Marsteller.

Redhouse Public Relations also in the last few years partnered with Magna Carta, an African PR firm with affiliations to global communications consultancy Ketchum, to bring global reach to Kenya and the East African region.


Kenyan Business Feed is the top Kenyan Business Blog. We share news from Kenya and across the region. To contact us with any alert, please email us to [email protected]

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