Cytonn Investments has launched a digital subsidiary Cytonn Fintech.
Cytonn Fintech is spearheading entry into digital business for the company where by clients will have an easy time to transact on their mobile phones.
The property developer’s Chief Executive Edwin Dande said investors in the Cytonn money market fund (CMMF) products will be able to initiate buying of unit trusts, disposal as well as transfer of units to other members without seeking assistance from Cytonn staff at their various offices.
“Cytonn Wallet is our solution to an existing need where our clients can send money directly to M-Pesa, to their bank accounts, pay bills, buy unit trusts and transfer unit trusts to other investors on the platform at the click of a button,” he said.
The new venture is the firm’s move towards digital in the fast changing business environment in the Covid-19 era.
Mr Dande observed, “The world has changed dramatically over the last couple of months. Businesses will evolve and emerge from the Covid-19 crisis in different and profound ways. This will translate into an even greater need for digital platforms to carry out transactions”.
Cytonn Fintech makes the firms products available even as their physical officers remain closed.
The CEO says that the company also has a CMMF-linked debit card and a lending facility to offer more value to our growing number of clients. This is a value-added service that will also be linked to other sevice offerings such as Cytonn Investments’ products from mutual funds, housing, diaspora products, pensions, crowdfunding, digital loans, insurance, healthcare and education financial solutions to the wider market.
Cytonn Fintech is available to all account holders where they can access their portfolio anytime.
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